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Tuesday, October 27, 2026Local news for Hillsborough County, Florida.
Hillsborough County Herald · 615 Channelside Drive, Suite 207, Tampa, FL 33602

Apollo Beach Brokerage 27North Realty Surpasses $110 Million in Year One

The firm, led by Gregg, ranks as the top brokerage in the city by total volume according to Stellar MLS data through October 7.

By Anthony Rivera ·

Illustration for: Apollo Beach Brokerage 27North Realty Surpasses $110 Million in Year One
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27North Realty has closed its first year of operation with more than $110 million in production, securing its position as the No. 1 brokerage in Apollo Beach by total volume. The figure covers the period from January 1, 2026, through October 7, 2026, according to Stellar MLS records.

The company opened its office at 6138 N. U.S. Hwy 41 in Apollo Beach after remodeling the building to ensure visibility for residents. Before the grand opening, the leadership team launched a marketing campaign designed to establish brand awareness and explain the firm’s distinct approach to the local market.

Gregg, a co-founder of the brokerage, stated that the business was built on the Go-Giver philosophy, which focuses on providing more value than the firm expects to receive in return. This principle guided the decision to select a location with highway frontage and to invest heavily in community outreach during the first months of operation.

The firm’s rapid growth has prompted questions about the methods behind its success. Gregg noted that the results came from hard work and a commitment to doing things the right way, even when easier options were available. The leadership team emphasized that the company’s structure is designed to support agents through leads, education, mentorship, and technology.

Artificial intelligence has become a central component of that support system. The brokerage teaches agents to use these tools to better understand their businesses and to market their services more creatively. Gregg explained that technology is intended to strengthen relationships with clients, not to replace them.

As the company enters its second year, the goal is to improve the quality of its services rather than just increase its size. The firm plans to focus on better education, marketing, and support systems. Agents have begun joining the team voluntarily, drawn by the company’s culture, which prioritizes the manner in which work is done as much as the financial results.

27North Realty continues to operate from its Apollo Beach location. The firm can be reached online at www.27northrealty.com or by phone at 813-645-4663.

Source: Osprey Observer · original report published

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